Evidence-Based Articles
Where entrepreneurial ideas and opportunities come from?
Identifying a good opportunity is the key to being a successful entrepreneur. Over the past 40 years, researchers have identified different types and sources of business opportunities. This article provides insights into where would-be entrepreneurs should look for business opportunities and how they can improve their opportunity identification skills.
Lean, agile, and sometimes fragile: A realistic look at the Lean Startup
Lean Startup has become one of the most widely used approaches to starting a new business. It promises to be an alternative to the traditional business planning and address the two most common reasons for startup failure through a series of easy-to-follow steps. This article provides an overview of the method and scrutinizes the evidence of its effectiveness.